Purpose of data processing by the controller and third parties
you have given us your explicit consent to do so
processing is necessary to implement a contract that we have with you
processing is necessary to fulfil legal requirements
processing is necessary to safeguard legitimate interests and if there is no reason to believe that you have an overriding legitimate interest not to disclose your data to third parties
Deletion and blocking of data
We adhere to the principles of data avoidance and data economy. We therefore only store your personal data as long as it is needed to fulfil the purposes stated in this policy or as stipulated by the various data retention periods provided by the legislator. After the respective purpose ceases to exist or the periods have expired, the relevant information is, according to legal requirements, routinely deleted or blocked.
Capturing of general information when visiting our website
If you visit our website, a cookie automatically captures information of a general nature. This information (server log files), for example, includes the type of web browser used, the operating system, the domain name of your internet service provider and similar. This pertains solely to information that cannot be traced back to you personally.
This information is necessary for technical reasons to correctly deliver the content you request from websites and is mandatory when using the internet. It is mainly needed for the following purposes:
Guarantee a smooth connection to the website
Guarantee smooth usage of our website
Analysis of system security and system stability
Further administrative purposes
The processing of your personal data is based on our legitimate interest derived from the aforementioned purposes for collecting data. We do not use your data to draw any conclusions about you personally. Only the controller and, if necessary, the processor receive the data.
If necessary, anonymised information of this kind will be analysed by us for statistical purposes to improve our website and the technology behind it.
As many other websites, we also use so-called cookies – small text files that are stored on your hard drive when you visit a website. We thereby automatically receive certain information, e.g. IP address, browser used, operating system and your internet connection.
Cookies cannot be used to activate programmes or infect computers with viruses. On the basis of the information cookies contain we can make it easier for you to navigate our website and enable the correct display of our pages.
Under no circumstances will the data captured by us be passed on to third parties or be connected to your personal data without your consent.
Provision of fee-based services
We ask for additional data in order to provide fee-based services, e.g., payment information to process your orders. We store this information in our systems until statutory retention periods have expired.
We work with up-to-date encryption methods, e.g., SSL (https URL), to safeguard your data when transmitted.
Based on our explicit consent, we regularly send you our newsletter or comparable information via email to the email address provided by you.
Your email address is sufficient to receive the newsletter. When registering for our newsletter, the information provided by you is only used for the purpose of sending the newsletter. Subscribers might also be informed via email about matters that are relevant for the newsletter service or registration (such as changes to the newsletter offer or technical issues).
We need a valid email address for the registration. We use the double opt-in process to check that a registration has really been made by the owner of an email address. To that end, we log the newsletter subscription, the confirmation mail sent out and the receipt of the answer requested by this confirmation mail. No further information is captured. The data is only used for sending out the newsletter and not passed on to third parties.
If you contact us via email or our contact form, you give us your voluntary approval for the purpose of getting in touch with you. To that end, you need to provide us with a valid email address. It serves the purpose of allocating the enquiry and the subsequent answer to this enquiry. The provision of further data is optional. The information provided by you is stored for the purpose of processing your enquiry and for possible subsequent questions. After your enquiry has been settled, your personal data is deleted.
Use of Google Analytics
The purpose of this data processing is analysing website usage and compiling reports about activities on the website. Based on website and internet usage, other, related services are then to be provided. The data processing is based on the legitimate interest of the website operator.
You can prevent that cookies are being used on your computer and set your browser software accordingly. However, please note that in this case you might not be able to use all functions on this website in their entirety. You can also prevent that the data (incl. your IP address) generated by the cookie and related to your website usage is transmitted to and processed by Google by downloading the browser plugin available under the following link: Google Analytics Opt-out Browser Add-on
In addition or as an alternative to the browser add-on you can also stop the Google Analytics tracking on our pages by clicking on this link[BG2] which installs an opt-out cookie on your computer. It prevents future data capture through Google Analytics for this website and browser as long as the cookie remains installed in our browser.
Use of Google Maps
For a comprehensive guide how to manage your data in relation to Google products please click here.
Embedded YouTube videos
Some of our web pages contain embedded YouTube videos. The operator of the corresponding plugins is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you visit a page with the YouTube plugin, a connection to YouTube servers is being set up. In this context, YouTube receives information about the pages you visit. Should you be logged into your YouTube account, YouTube can assign your browsing pattern to you personally. You can prevent this by prior logging out of your YouTube account.
Our website uses Google’s conversion tracking. Should you have come to our website via a Google ad, Google AdWords will set a cookie on your computer. The conversion tracking cookie is activated if a user clicks on a Google ad. These cookies expire after 30 days and do not serve the purpose of personal identification. Should a user click on certain pages of our website and the cookie has not expired yet, we and Google can see that the user has clicked on the ad and was taken to this site. Every Google AdWords client gets another cookie. Therefore, cookies cannot be tracked across websites of AdWords clients. The information captured by the conversion cookie serves the purpose of compiling conversion statistics for AdWords clients that have opted for conversion tracking. Clients will receive the total number of users that clicked on their ad and were taken to a page with a conversion tracking tag. However, they do not receive any information that will identify the users personally.
Please note that, for the period that you do not want data being captured, you must not delete the opt-out cookies. If you delete all cookies in your browser, you will have to enable the appropriate opt-out cookie again.
Queries to the data protection officer
Should you have any questions about data protection please send an email to or directly contact our data protection officer: